In a country where openly sharing faith can be restricted, my friend Robi Williams, a remarkable entrepreneur has found a powerful alternative: showing his faith through actions rather than words.
His philosophy, “Show It, Don’t Just Tell It,” showcases how doing Business as a Mission (BAM) can transform communities even in challenging environments.
Living Faith Through Business Leadership
Robi’s approach mirrors what we see in successful BAM enterprises worldwide - making a profit for a purpose, blessing their community, and advancing a greater mission. With 120 employees under his leadership, he demonstrates his faith not through preaching, but through genuine care and intentional action.
The Power of Personal Connection
What sets Robi apart is his deep investment in relationships. He knows not just his 120 employees, but their families and their struggles. This mirrors Gil’s story, who discovered his true purpose when he noticed an employee’s practical need - a simple tire repair - and took action to help.
Four Steps of Silent Witness
A strong believer, Robi follows four spiritual steps:
Prayer (Steward to Master): Beginning with quiet, personal devotion
Receiving Answers (Master to Steward): Gaining wisdom and direction
Making Declarations (Steward to Master): Affirming truth through actions
Worship (Steward to Master): Demonstrating gratitude through service
This framework allows him to maintain spiritual integrity while operating within cultural boundaries.
Making Profit with Purpose
A business built on its divine purpose makes a profit, blesses its community, and advances that purpose. Robi “preaches” this principle by:
Running a successful enterprise that employs 120 people
Creating a workplace culture of care and support
Demonstrating that business success and spiritual impact can coexist
Blessing the Community
Like Mick’s story of employing people with disabilities, Robi shows that when we build our companies on purpose, we enjoy unlimited enthusiasm and overflowing significance. His deep knowledge of his employees’ families allows him to meet real needs and make meaningful differences in their lives.
Advancing a Greater Purpose
Spirituality happens when we implement God’s will on earth. This entrepreneur doesn’t need to preach - his actions speak volumes. His four-step approach and daily business practices demonstrate that our faith isn’t just for Sundays; it’s a seven-day-a-week commitment lived out through business.
The Impact of Silent Witness
The results of his approach are profound:
Enhanced entrepreneurial skills through purposeful leadership
Increased creativity in finding ways to serve others
Deeper faith expressed through practical action
Improved well-being for both leader and employees
In a world where words are restricted, Robi shows us that actions truly speak louder than words. His story reminds us that doing Business as a Mission isn’t just about what we say - it’s about how we live, lead, and serve others through our business practices.
Stop working just for money. Start working for your purpose.
This international entrepreneur embodies this principle perfectly, showing us that when we align our business practices with our faith, we can make a lasting impact - even in places where traditional faith expressions are limited.
His example challenges all of us to consider: How can we better show our faith through our actions in business?
Sometimes, the most powerful testimony isn’t what we say, but what we do.
Harry T. Jones
P.S. I have written about the power of business-as-a-mission in the past, CLICK HERE to read Hal’s BAM story
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